Thursday, February 15, 2007

Leftist Communications Strategy for Climate Change

I'll let you read Ranting Stan's review of this (he found it here).
But the IPCC conspiracy theorists hired a communications company to provide a manual to deal with opposition. Strategies include:
  • Treating climate change as beyond argument
  • Interested agencies now need to treat the argument as having been won. This means simply behaving as if climate change exists and is real, and that individual actions are effective.
  • The ‘facts’ need to be treated as being so taken-for-granted that they need not be spoken.
  • We also live in a culture in which celebrity rules supreme . . .
  • The challenge is to make climate-friendly behaviours feel normal, natural, right and ‘ours’

No comments: